What Is PayPal World? PayPal Wallet-to-Wallet Payments in Africa will change how users buy online, especially locally. PayPal World is PayPal’s new global payments platform, announced in 2025. It connects digital wallets and national payment systems into a single, interoperable network. Instead of forcing users to create new PayPal accounts, PayPal World focuses on integration. […]
The Hidden Challenge of Visual Consistency One of the most overlooked yet demanding aspects of web design is achieving visual consistency. While content creation and functionality often take priority, misaligned images and uneven text blocks can quickly undermine an otherwise well-built website. This challenge becomes even more complex when pages rely on grids, cards, or
Why Image Alignment and Equal Content Length Matter in Web Design Read More »
Why SEO takes time. Search Engine Optimization (SEO) is one of the most powerful long-term marketing strategies available to businesses today. However, it requires patience, consistent investment, and technical expertise. Whether you run a solar energy company in Douala, sell affordable solar kits in Bamenda, or offer solar panel installation services in Yaoundé, SEO
If you’ve ever wanted to build a website but didn’t know where to start, this detailed tutorial will walk you through every step — from understanding the key terms to launching your fully functional WordPress website online. In this guide, we’ll use www.kreativenexus.com as our working example to demonstrate how you can register a domain,
How to Create a Website (Step-by-Step Guide Using WordPress + DreamHost) Read More »
MASS MARKETING vs TARGET MARKETING: The Case of Kocee Mass marketing and target marketing are very important market penetration strategies. In this article, I shall analyze them in relation to the entertainment industry. The focus will be on Kocee, a Cameroonian based musician. In recent times, there’s been this feud between Nigeria and the English
MASS MARKETING vs TARGET MARKETING: The Case of Kocee Read More »
Email marketing in Cameroon, much like in various regions worldwide, has a history that can be traced back to the early days of the internet. The process of adopting email and digital communication has been slower in Cameroon when compared to more developed countries. However, over time, the practice of email marketing has been steadily
EMAIL MARKETING IN CAMEROON: WORTHY OF CONSIDERATION? Read More »
